When you’ve finished reading this article, the paper you are holding could be transformed into a new object.
It’s more than tomorrow’s fish-and-chip paper — soon it will be a blank page in a spanking new notebook.
The Evening Standard has teamed up with Paperchase to make a range of stationery using recycled newspapers.
More than 75 per cent of the newsprint used to create newspapers in the UK is already made from recycled fibres but we can go further, re-using them again once we’ve read them.
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This collection of notebooks and scrapbooks has been made using de-inked recycled fibre from Evening Standards returned to the distributors at the end of the evening.
Richard Mead, an executive director at the Evening Standard, explains: “It’s our responsibility. We recycle any papers that come back to us and we use as much recycled fibre as we can to produce the paper. And after that, we encourage our readers to recycle their copies when they’ve finished with them.”
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The London Evening Standard range is available now in 22 London stores and online at paperchase.co.uk