This is particularly the case among members of some ethnic minority communities in London. This stems from several different factors, ranging from religious and safety concerns, to a fundamental lack of trust in the Government and public institutions due to historic injustices against their communities. Our urgent task is to counter misinformation by ensuring that all those who have concerns, or might be hesitant about getting vaccinated, receive the correct information about how safe and effective it is from credible and reliable sources they trust. We must not make things worse by engaging and debating with those who are spreading the lies and “fake news”. We shouldn’t give them the oxygen of publicity. I completely understand the impulse to call out the terrible falsehoods we see on social media and elsewhere.