It made a pre-tax profit of £240,535 down from £954,987, largely owing to investment in new stores and digital marketing.
Following the opening of a branch at One New Change in St Paul’s last week, Sweaty Betty now has 53 stores and concessions worldwide, of which 20 are in London including in Muswell Hill, Shoreditch and Kings Road.
New goods this year include items from a collection launched to celebrate British athletes at the Rio Olympic Games. Meanhwhile today it will start selling its “most versatile leggings ever” -the Power leggings which cost between £65 and £75.
Sweaty Betty specialises in the“Athleisure” fashion concept – a mix of sportswear and casual wear.
