The company set up by the son of Tony Blair — the former New Labour prime minister who wanted 50% of teenagers to go into higher education —is active in the US and the UK, and is well funded by private equity after a six-year string of losses.
Blair junior sees apprenticeships as a tool that can be used throughout people’s careers, although its roots are with young people. It matches them with vacancies at big-name businesses including Microsoft and Visa.