Popularity is boosted by the free-to-air coverage of the Origin on terrestrial Nine Network (the Lions’ warm-up games were available only through premium Fox Sports) and the Australian Rugby League have been boosted by the newest billion dollar television deal.
As a result of the package, the ARL are expected to increase their salary cap to seven million dollars, while Super XV teams have been pegged back to 4.1m.
The healthier salary cap will allow rugby league to attract the biggest players and the reverse conversion of All Black Sonny Bill Williams to the Sydney Roosters is a leading example.
Wallaby reject Quade Cooper has also flirted with the idea of switching codes to join what Morris describes as the “working class” form of the game.