Standard Sport understands one reason for FIFA backing away from an immediate decision is that several television companies, particularly in North America, who have paid huge sums to broadcast the World Cup, have told Blatter that a winter tournament would not suit their schedules. A World Cup in late June and early July is ideal as it is the slack sports season for these broadcasters. Their agreement with FIFA is believed to include clauses which gives them the right to be consulted about the date.