"What we'll do is ..." was the mantra as make-up artistes and hairdressers mulled over the options with style consultants and cosmetic dentists, all of them reducing Bernie to a mere mannikin with no say in her own appearance.
As he rearranged her hair, the post-menopausal Nicky Clarke revealed that "I'm 45" (so he could easily star in a series called 10 Years Older), while Louise Constad blackened Bernie's eyes with mascara (it looked more like massacre), and declared enigmatically that " eyebrows are coming back into fashion" (well, unless you're undergoing chemotherapy anyway).
After whitening her teeth and kitting her out in designer clothes, Ms Hambleton-Jones managed to get Bernie's "average" down to 42 (although several passers-by maintained that she looked 49 or 50), whereupon our lab-rat told us: "I'm made up ... I'm completely made up." She was using the term in its Mancunian sense of "happy," but she could equally have meant it in two other senses, because she was caked in cosmetics, and her identity had been turned into fiction.
When penicillin was first tried out in a hospital, and a 10-day supply was given to a patient with gangrene, he miraculously got better, but relapsed and died once the meagre supply of the drug was exhausted.
A similar phenomenon can be observed nowadays with TV makeover shows, which perform a temporary transformation (using the magic drug of free money), then move on to the next town, while the person they've sartorially resuscitated soon slips back into a poverty-induced stylistic coma.
Perhaps C4 needs a course of penicillin, because it's clearly in the grip of some nasty neurological infection, being obsessed with decreasing your apparent age, and increasing the value of your house and the size of your tits (all against the clock, of course, in a desperate bid to engender tension where in truth there is none), in a manner that's thoroughly demeaning to women.
Not that I've got any sympathy with all the dangly-earringed, dungareewearing feminist malarkey that C4 was beholden to back in the Eighties and early Nineties either, dear me no. In fact, I reckon the only reason God invented women at all is because sheep can't get a beer out of the fridge.