Amazon Prime Day ends at midnight – shop the 25 best deals on Lego, Garnier and more
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Time is running out to shop the best Amazon Prime Day 2026 deals. As a shopping editor who’s covered the sale for six years, I’ve scrolled through hundreds of offers to find the discounts worth adding to your basket, including a saving on the Dyson airwrap, money off Apple’s Airpods, and a rare deal on a Kindle ereader.
From beauty to tech and appliances, thousands of deals have landed in Amazon’s annual event. The catch? Offers are exclusively for Prime members – and the sale ends at midnight this evening.
Second only to Black Friday, Amazon Prime Day is the sale to bookmark if you’re thinking of making a big purchase. Previous Prime Day events have delivered some of the year's strongest savings on big brand names such as Oura or Sony, alongside discounts on Amazon’s own products (Kindles, Fire TV’s and more). Thankfully, there are dozens of discounts on fans during the heatwave, too.
Read more: Best Amazon Prime Day 2026 beauty deals
So if you’ve been planning to upgrade your old TV or treat yourself to a new electric toothbrush, now’s the time. With years of experience as a shopping expert, I’ll be hand-picking the best discounts as they drop – and imparting my advice on how to navigate the event.
Best Amazon Prime Day deals at a glance
Amazon Kindle paperwhite: Was £169, now £134, Amazon.co.uk
Dyson airwrap i.d hair styler: Was £479, now £430, Amazon.co.uk
Ring video doorbell: Was £79, now £39, Amazon.co.uk
Apple AirPods 4 wireless earbuds: Was £119, now £79, Amazon.co.uk
Shark chillpill handheld fan: Was £149, now £119, Amazon.co.uk
Toniesbox 2: Was £119, now £95, Amazon.co.uk
Oura ring 4: Was £499, now £199, Amazon.co.uk
Best Amazon Prime Day deals
Apple AirPods 4 wireless earbuds: Was £119, now £79, Amazon.co.uk

Apple AirPods are always among the most popular products discounted each Amazon Prime Day. Deals are already rolling in on the all-new pair of Apple Airpods 4. It’s the lowest the earbuds – which boast spatial audio, a sweat and water-resistant design, and up to 24 hours of battery life – have been in the last 30 days.
Dyson airwrap i.d: Was £479.99, now £399, Amazon.co.uk

The Dyson airwrap i.d has been treated to a rare £80 price cut. A game changer for styling your hair at home, the AI-powered hair tool works with the brand’s Bluetooth app to adjust the heat and airflow, helping you achieve the perfect curls or a bouncy blow dry. I use mine for everything from drying and taming frizz, to curling and sleek looks – it’s that versatile.
Amazon Kindle paperwhite: Was £169, now £134, Amazon.co.uk

Giving you an entire library of books at your fingertips, Kindle ereaders are a top seller each Prime Day. Saving you on shelf and hand luggage space, they’re a dream for book lovers. I’ve got the newest paperwhite, which is currently reduced by 21 per cent, and love its glare-free display, fast page turns and compact size (it fits in my tiny evening bag). Kindle books are often far cheaper than physical titles, too – with the latest novels costing as little as 99p.
Shark chillpill handheld fan: Was £149.99, now £119, Amazon.co.uk

Who knew handheld fans could be so stylish? Shark’s chillpill has gone viral this heatwave – I’ve spotted it all over Instagram feeds and on the commute. If the price was putting you off investing, it’s now been reduced by 20 per cent. In former shopping editor Abha Shah’s review, she said: “Shark’s new personal fan offers a triple-threat against overheating in 2026. Three interchangeable heads offer traditional fanning (with 10 speeds to play with), along with a fan mist function, and a cooling plate to bring quick relief to your pulse points.”
Oura ring 4: Was £499, now £199, Amazon.co.uk

Hot off the heels of the Oura ring 5 launch, the Oura ring 4 has been heavily discounted to its lowest ever price for Prime Day. “Of all the wearable tech I’ve tried this year, the Oura Ring is the one I’ve found most useful—and the only one I’ve continued to wear,” Saskia from Standard Shopping said. “It tracks my immune function, resilience to stress, and, most importantly, reminds me when it’s time to prioritise sleep.” The black colourway costs just £199 right now, with a nearly 50 per cent discount.
Toniesbox 2: Was £119, now £95, Amazon.co.uk

Encouraging interactive, screen-free fun, parents love Toniesbox. Designed for storytime and bedtime, boxes come with collectable figurines called "Tonies". Whether a Disney character, superheroes, or classic storybook figures – like this Julia Donaldson bundle – children can use the figures on top of the box to play their favourite songs, audiobooks, and podcasts. Now, you can save a rare 20 per cent on the Toniesbox 2.
Apple Watch series 11: Was £369.99, now £289.99, Amazon.co.uk

Launched less than a year ago, this 22 per cent saving on the Apple Watch series 11 is worth paying attention to. Designed with health tracking, fitness monitoring and enhanced battery life, the sleek design is the cherry on top. Helping you stay connected by sending and receiving messages and calls, or listening to music and podcasts, the premium device is far more than just a fitness tracker.
Ninja foodi dual zone digital air fryer: Was £199, now £129, Amazon.co.uk

Air fryers may feel as though they’ve had their moment in the spotlight a while back, but they’re still very much the star of the kitchen, and Ninja continues to lead the pack. This is the model I use at home, and the dual drawers are a real win, making it easy to cook a full meal at once or keep meat and veggie options separate. With 20 per cent off, it’s a deal worth snapping up before it disappears.
Ring video doorbell: Was £79, now £37, Amazon.co.uk

Upgrade your home security system with Amazon’s top-spec Ring video doorbell. The newest-gen device has been discounted to below £40, boasting 2k video quality and impressive zoom ability. With the doorbell, you can see, hear, and speak in real time with live view and two-way talk.
Garmin venu 3 smartwatch: Was £379.99, now £259.99, Amazon.co.uk

Designed for fitness, health, and everyday use, the Garmin Venu 3 is a premium smartwatch that features advanced health monitoring, a built-in GPS, sleep tracking, heart rate measurement, and long battery life. Sealing the deal, Amazon has reduced the fitness wearable by more than £100. With a bright display, smartphone connectivity, and fitness coaching, it’s a no-brainer.
Lego icons The Lord of the Rings: Rivendell: Was £429, now £364, Amazon.co.uk

Garnier Ambre solaire sun cream SPF 50+: Was £14, now £7.09, Amazon.co.uk

Whispering Angel Ceves d'Esclans, Côtes de Provence rosé: Was £22, now £15, Amazon.co.uk

The wine responsible for a worldwide rosé obsession, Whispering Angel is on sale for Prime Day. Reduced down to £15, now’s the time to stock up on the crisp, refreshing vino in time for summer. To quote Adele: “Whispering Angel turned me into a barking dog. It did not make me whisper.” Who can argue with that?
Ninja creami ice cream maker: Was £249, now £199, Amazon.co.uk

Lego Technic Porche race car toy: Was £149.99, now £112.99, Amazon.co.uk

We knew Prime Day would boast a lot of deals, but I had no idea a Porche would be on sale. Introduce your racing-obsessed child (or Lego-obsessed adult) to the world of engineering as they build their own functional race car toy.
Garnier Ambre solaire sun cream SPF 50+: Was £14, now £7.09, Amazon.co.uk

Samsonite neopulse spinner case: £211, now £152, Amazon.co.uk

Nespresso creatista coffee machine: Was £499, now £301, Amazon.co.uk

Nespresso machines are beloved for their fuss-free approach to coffee making. Simply pop in the pod, press a button and, hey presto, you’ve got a steaming cup of Joe. The creastia machine is a step up from the core range, boasting a stylish stainless steel design and milk frother to rustle up lattes and cappuccinos. With hundreds of pod blends to choose from, there really is something for everyone.
Shark stratos cordless vacuum: Was £399, now £210, Amazon.co.uk

Clean up with this limited-time Shark deal on a cordless vacuum model. The high-tech model boasts an anti-allergen seal, anti-hair wrap technology and 40 minutes of run-time. There’s a charging dock for extra ease and an auto-empty function that eliminates the need for manual emptying.
LG OLED65B56LA 65-inch OLED 4K UHD smart TV: Was £1199, now £927, Amazon.co.uk

Just in time for the World Cup to kick off, you can score 27 per cent off this bestselling LG TV. At 65in, the screen is big enough to fully immerse yourself in the game, with technology with self-lit pixels that give 100 per cent colour accuracy. Currently, Amazon is running a deal where you can choose an unpack and collection, TV set up and recycle or TV wall mounting and set up free of charge.
Amazon Fire TV stick 4K plus: Was £59, now £24.99, Amazon.co.uk
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Already affordable, Amazon’s Fire TV stick 4K plus has been reduced to less than £25 for Prime Day. An entry-level 4K streaming device, it offers all the major streaming services without the premium price tag. Making your bang-average TV a smart one, the streaming stick boasts Dolby Vision/Atmos and HDR10+.
Playstation 5 console: Was £519.99, now £494, Amazon.co.uk

Gamers, rejoice: Playstation’s next-generation 5 console is discounted in Amazon’s Prime Day sale. With better-than-ever graphics, speedy load times, and immersive gameplay, both casual gamers and dedicated fans should take advantage of this opportunity for an upgrade.
Amazon echo dot (newest gen): Was £54.99, now £28.99, Amazon.co.uk

A best-seller, the latest iteration of the echo dot smart speaker is now available at one of its lowest prices. Delivering decent sound and smart technology, the compact and affordable Alexa device can be placed anywhere in your home. It can be asked about weather reports, set timers, play music, podcasts or the news.
De'Longhi la specialista arte barista bean to cup espresso machine: Was £529.99, now £349.99, Amazon.co.uk

Slashed by a huge 30 per cent, the De'Longhi la specialista arte barista bean to cup espresso machine delivers coffee shop grade coffee from the comfort of your own home. With eight grind settings, the machine can manage several types of coffee beans, and uses a thermoblock technology to ensure the ideal temperature for coffee brewing, to bring out the full flavour of your chosen beans.
Suri electric toothbrush: Was £105, now £78, Amazon.co.uk

Looking for an electric toothbrush upgrade? Suri’s model combines a sleek, stylish and sustainable design with two brush modes, a brushing timer and a durable aluminium body. When Standard Shopping reviewed the toothbrush, they said: “This brush delivers dentist-approved results while causing zero harm to the planet. The brush is low-maintenance yet high-functioning and doesn't feature any unnecessary bells and whistles that would ramp up the price tag. The incredible 40-day battery life is also a big draw, especially if you’re a regular traveller.”
Medicube salmon DNA PDRN pink collagen jelly gel masks: Was £16, now £8.55, Amazon.co.uk

Medicube’s products have a habit of flying off the shelves, and are rumoured to be loved by Hailey Bieber and Meghan Markle, so when I spotted the Korean beauty brand’s PDRN pink collagen jelly masks with a huge 41 per cent off, I couldn’t wait to stock up. Dermatologically tested and formulated with Salmon DNA PDRN and low molecular collagen, the masks are created to leave skin feeling smooth and looking radiant.
St.Tropez self tan express mousse: Was £33, now £12.79, Amazon.co.uk

St Tropez’s express mousse is among my favourite fake tans for a natural, sun-kissed glow. You can leave it on for anywhere between an hour and up to six hours, depending on your desired shade. The sweet point is three hours, where you’re left with a natural-looking tan as if you’ve just hopped off the plane from actual St Tropez. With 60 per cent off, now’s the time to bronze up for the heatwave.
Beauty of Joseon SPF 50: Was £15.50, now £10, Amazon.co.uk

Beauty of Joseon’s SPF is my go-to for daily sun protection. The lightweight, hydrating formula doesn’t feel cakey or heavy. Skin is softened and smoothed after application, and makeup sits nicely on top. Already an excellent price, now’s the time to stock up thanks to a 32 per cent discount.
Best Amazon Prime Day 2026 deals
Live updates
Wrapping up Amazon Prime Day 2026
Amazon Prime Day is over for another year. From timely savings on fans to Apple Airpods at their lowest price ever and discounts on Dyson hair tools, it’s been one for the books.
The Oura Ring 4 is at its lowest ever price
Thanks to Amazon Prime Day, fitness enthusiasts looking to try the high-tech health tracking jewellery can enjoy a mega discount.
Oura Ring 4: Was £349, now £199, Amazon.co.uk

“Of all the wearable tech I’ve tried this year, the Oura Ring is the one I’ve found most useful—and the only one I’ve continued to wear,” Standard Shopping said. “It tracks my immune function, resilience to stress, and, most importantly, reminds me when it’s time to prioritise sleep.”

The Oura Ring 4 is at its lowest ever price on Amazon for Prime Day
Thanks to Amazon Prime Day, fitness enthusiasts looking to try the high-tech health tracking jewellery can enjoy slashed prices
Save 60% on Nespresso's famous pod machine
Offering unmatched convenience, Nespresso pod machines are wildly popular.
Nespresso vertuo next capsule coffee machine: Was £148.99, now £59, Amazon.co.uk

Delivering a steaming cup of Joe at the press of a button, the machines eliminate the need for grinding, tamping, or the cleaning required by traditional espresso machines. Now, you can save 60 per cent on the vertuo model.
AirPods 4 are the cheapest they've ever been on Amazon
If you’re looking to upgrade your earphones, now’s a good time as they’re cheaper than £80 for Amazon Prime Day.
Apple AirPods 4 wireless earbuds: Was £119, now £79, Amazon.co.uk

Apple AirPods 4 come with spatial audio, a sweat and water-resistant design, and up to 24 hours of battery life. “The redesigned AirPods 4 are built for all-day comfort and improved stability, so you can say goodbye to earbuds slipping out mid-song,” says shopping expert Mollie Davies.
These earphones are at their lowest price ever on Amazon, which is also the cheapest you’ll find them for right now.
That's all from us
Thanks for joining us for this Amazon Prime Day liveblog. We’ll see you next time!
This Ring Doorbell is £40 off for Prime Day
Amazon Prime Day is, unsurprisingly, a great time to shop for Amazon’s own tech. If you’re in the market for a new video doorbell, here’s a deal I just spotted.
Ring Video Doorbell: Was £79.99, now £39.99, Amazon.co.uk

This Ring Video Doorbell lacks some of the fancier features you’ll get with more expensive models, but for under £40, we think this is a solid deal on one of our best smart video doorbells.
“It still serves up the ability to see who is at your door wherever you are, along with two-way communication, a decent 1080p resolution and improved motion sensing to prevent false notifications,” says tester Verity Burns.
If you want to record footage for later, you’ll need to pay a subscription fee, but if you’re not fussed about that you can just go without.
How to cancel your Amazon Prime free trial
If you no longer want your subscription after Prime Day, and you don’t want to get automatically charged, here’s how you can end your free trial.
To cancel your membership from your browser, hover over Accounts & Lists. Then select: Accounts & Lists > Your Prime membership > Manage membership > Manage Membership > End membership. Keep following the steps until you see confirmation that your membership has been cancelled.
On the app, you’ll need to tap your profile icon. Then, select these options: Account > Prime Membership > Manage Membership, cancel and more > Manage membership > End membership.
Snap up a bottle of Whispering Angel for £15
The wine responsible for a worldwide rosé obsession, Whispering Angel is on sale for Prime Day.
Whispering Angel Ceves d'Esclans, Côtes de Provence rosé: Was £22, now £15, Amazon.co.uk

Reduced down to £15, now’s the time to stock up on the crisp, refreshing vino in time for summer. To quote Adele: “Whispering Angel turned me into a barking dog. It did not make me whisper.” Who can argue with that?
Last chance to get the AirPods 4 for under £80
I’ve covered a few Amazon Prime Days in my time, so I know that Apple AirPods are among the most popular products.
Apple AirPods 4 wireless earbuds: Was £119, now £79.80, Amazon.co.uk

The AirPods 4 boast spatial audio, sweat and water-resistance and up to 24 hours of battery life. This is the lowest price they’ve been on Amazon since launching last year – buy now before the price shoots back up.
These celebrity-loved Medicube masks are on sale
Medicube’s products have a habit of flying off the shelves, and are rumoured to be loved by Hailey Bieber and Meghan Markle, so when I spotted the Korean beauty brand’s PDRN pink collagen jelly masks with a huge 41 per cent off, I couldn’t wait to stock up.
Medicube salmon DNA PDRN pink collagen jelly gel masks: Was £16, now £8.55, Amazon.co.uk

Dermatologically tested and formulated with Salmon DNA PDRN and low molecular collagen, the masks are created to leave skin feeling smooth and looking radiant.