Targets are told they have won a prize draw of up to £500,000, but need to pay fees to collect their prize. They are told to send the fee to UK "agents" but these people are in fact other victims. The "agents", who have already lost money in the scam, are told that if they bank the cheques and transfer the cash to Canada, it will help release their own "winnings". The fraudsters then collect the cash in Canada.