Lianhua has won plaudits for its domestic strategy, and attempts to forge more meaningful tie-ups overseas. It cooperates with Carrefour, Europe's largest retailer, in Shanghai, and has also looked to Europe itself. Lianhua has sent a team to Belgium to lead a cautious expansion plan. Executives said last month that it wanted to sell its own range of products to European consumers and source Western products to line its shelves in China. 'We should get a licence for an office in one to two months, and for a supermarket perhaps before the end of this year,' a spokesman said then.