Local newspaper the Ham and High still pretends that Hampstead is a teeming seminar of intellectual life and weekly vaunts a local writer, poet or philosopher (often on the obituaries page). These are the remnants of a world that can no longer afford to live here. Proper shops have ceded to fashion boutiques and estate agents, but there's still the Heath - great for walking the Basenji - and, more significantly, 12 leading prep schools. Famous locals: Boy George, Richard and Judy, Jamie Oliver, Nicole Appleton, Emma Thompson, Helena Bonham Carter, Baby Spice and Sporty Spice.