Fashion group Alexon, with its Bay Trading and Envy outlets to the fore, spread Christmas cheer with a 15% rise in sales over the festive season, accompanied by a forecast of a sharp rise in annual profits from £12m to £23m. It shot up 16 1/2p to 193 1/2p, with Numis Securities rating it 'still good value' and predicting 'a positive Xmas performance from the rest of the fashion sector'.