He loves Rick Stein, the rivalry with Gordon Ramsay is just put on for the cameras, but he sees Nigella as an entertainer more than a chef. "But what is it about her, the smile or the sexiness? Is it the cooking? I'm not so sure?" He pauses. Clearly he and Nigella have history. "I remember when she was just a food writer and she came to do an article on me when I was first at The Greenhouse, and she gave me a fantastic write-up. She cooked with me for the day, brilliant lady to get on with. But the moment I got on to my first full-time TV series, she absolutely ripped me to bits, and claimed she would never go into television, and then bingo, there she was trying to create this big-boobed, gorgeous lady that suddenly every builder in the UK was in love with.