Already it’s proved a storming success in test runs at local convenience stores, where you can pick up a single bar for just 59p or £1.99 for a pack of six.
Twitter users across the globe have taken to the platform to express their joy at the news, and clearly, they can't wait to get their hands on one:
It’s definitely a new contender for the ultimate mid-afternoon pick me up. And even better? it’s only 115 calories per bar.
The only hard part now is tracking one down in a supermarket.