Tom Odell, Ella Richards and Harry Treadaway among stars fronting Burberry campaign

The new campaign, shot by Mario Testino, will appear in print from July

Florence Kosky joins Ella Richards, right, behind the scenes of the Burberry campaign shoot
Picture: Courtesy of Burberry

Karen Dacre

23 June 2015

A new star is born in the capital today thanks to British brand Burberry who have snared the offspring of rock and roll royalty to front its new campaign.

Ella Rose Richards, 18, who is the daughter of Marlon Richards and cult Nineties model Lucie De La Falaise, appears in Burberry’s autumn/winter ads alongside a brood of bright young Londoners including singer Tom Odell and actress Clara Paget. She follows in the footsteps of her parents who appeared in a campaign for the brand in 2007.

Burberry AW15 campaign - behind the scenes

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Richards made her catwalk debut in New York last September and is signed to modelling agency Storm. She has also recently announced a collaboration with French label Paul and Joe.

Of course, given her parentage – her grandmother is Anita Pallenberg while her great aunt was Yves Saint Laurent muse Loulou de la Falaise – an aptitude for fashion undoubtedly runs in this young model’s blood. It also makes her the perfect fit for Burberry – a brand credited with launching the careers of Cara Delevingne and Kate Moss.

Moss, incidentally, enlisted Ella Richards to be a flower girl at her wedding to Jamie Hince in 2011.

The new campaign, which will appear in print from July, was shot by Mario Testino who is a long term friend of the Richards family. Richards, distinguished by her honey-coloured hair and delicate features, models Burberry’s made in England trenches as well a host of Scottish cashmere.

Tom Odell, Ella Richards and Harry Treadaway among stars fronting Burberry campaign

Burberry AW15 campaign - behind the scenes

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