One of the themes is personal achievement: have we achieved what we set out to achieve by a certain age? Surely Iannucci has more than achieved in his 37 years? "Have I? I don't know. I can see why you've said that. If I died now, I could say, 'At least I did I'm Alan Partridge.' It pleases me that people talk about it. What I've always felt is I haven't quite found my voice. This series, I feel, is most like me, how I think and what I'm like. I started off as a performer and I got into producing-very early on. Before I knew it, I was making these programmes, but I just always thought, 'but yeah, that's all incidental. I didn't plan that.'"