From Mrs Carter to Sasha Fierce, Beyoncé has invented a series of alter egos throughout her career. To celebrate her Mrs Carter Show arriving in London, we examine her many different personas
Beyoncé Giselle Knowles-Carter has discovered the trick to achieving longevity in the notoriously fickle world of pop music: reinvention.
With each new album, tour or music video, Beyoncé adopts a new name, and with it, a new personality. A psychoanalyst might consider this a problem, but in the music industry it's the best way to stay at the top.
As her worldwide Mrs Carter Show Tour comes to London, we examine Beyoncé's many different incarnations.
