Director Roger Kumble allows Ryan Reynolds to mug and overplay the physical comedy to laughter-freezing effect, and Chris Klein (as the chief rival for the heroine's affections) is just as inept.
This is screenwriter Adam Davis's first produced screenplay, so it is hard to know if this debacle is his fault. Maybe they got a chimpanzee to do the rewrites. Whatever the story behind the movie, the one certainty is that Davis can only improve.
But Roger Kumble's previous offences against cinema include The Sweetest Thing, a horrible mess starring Cameron Diaz and Christina Applegate. Amazingly, Just Friends is even worse, and suggests that one very sensible New Year's resolution would be to avoid any movie with his name on it.