Sausage sales surged during the Covid-19 lockdown says Cranswick

Sausages maker Cranswick has seen sales surge thanks to people spending more time in their kitchens due to the Covid-19 lockdown.

The company, which produces pork and poultry, has benefited from the “current shift towards greater in-home consumption” and said retail demand has been “exceptionally robust”.

Revenue in the 13 weeks to June 27 was 24.8% ahead of the same period last year.

Excluding the contribution from acquisitions made in the prior year, revenue on a like-for-like basis was 19.2% higher. For the first quarter pubs and restaurants were shut, and many people were working from home. A number of manufacturers have reported higher demand for ingredients as Brits started more home cooking.

The outlook for the current financial year ending March 2021 is now expected to be ahead of its previous expectations.