Assuming the pandemic shift online remains at least in part in a “new normal” of hybrid working, it could allow people from many marginalised groups greater access to both jobs and crucial gateways, such as funding to launch businesses and start-ups. We asked around...
Mark Richer, chief executive of StarLeaf, a secure alternative to Zoom and Microsoft Teams serving organisations including NHS trusts, said: “As we’ve seen with the rapid vaccine rollout, there is an opportunity here to utilise new technologies - such as new, advanced communications platforms that enable a seamless collaboration for people both in and out of the office.”
Cat McDonald, investment manager at London-based tech investment fund, Albion VC, said that pitching via Zoom is “somewhat democratising access” to venture capital funding for women and minorities. She said: “You can call from anywhere, and in a Zoom pitch meeting there is probably less time for smalltalk, so you rely less on shared things. And most investors are capable of doing a higher volume of meetings doing it like this, so there is a noticeable change, and this is likely to continue going forward.”
The firm’s founder, Ed Lascelles, agreed that Zoom pitches are “inherently a bit more meritocratic”. “It is easier to set up a meeting and everything is done on a first principles basis,” he said.
Ophelia Brown has raised more than £206 million since launching her technology-focused European venture capital firm, Blossom Capital.
She said: “It is important when we have these conversations around diversity, it is important not to hang the conversation only around gender diversity... Everyone has read the article about how Zoom is going to change the world, and I think that is fundamentally true. I think there is an element of work that can now be done online.
“It is about recognising that there shouldn’t be these pointless barriers to entry. It is also about travel - it isn’t easy to work out how you are going to get on a plane and pay for it if you’re starting a company. That is one of the beauties of Zoom; suddenly everyone can have a meeting and I think that it is exciting in how it might change the landscape for investment”.